In AHEAD EU Project

AHEAD Multiplier Event in Athens Marks a Successful Conclusion for the Greek Hub

Woman presenting in front of screen and audienceHERITΛGE is delighted to share the success of the AHEAD Multiplier Event, held on 18 September 2025 at Romantso, Athens. The gathering brought together over 40 heritage professionals from Greece and beyond, making it a fitting celebration of the Accessible Heritage Experience for Audience Development (AHEAD) project’s journey as it nears completion.

This final AHEAD event in Greece built on the work carried out over the past two years in the Greek Hub, based at the Archaeological Museum of Messara in Crete. It served as an opportunity to disseminate lessons learned, showcase achievements, and share new ideas with cultural professionals working across the country and abroad.

Throughout the project, AHEAD has explored how design thinking and participatory methods can help museums and heritage institutions better understand and engage their audiences. The Athens event highlighted how these approaches have been applied in practice — from the co-creation processes led by artist Elektra Angelopoulou in collaboration with the Messara community, to the development of prototype experiential museum experiences designed to make heritage more inclusive, accessible, and relevant to diverse audiences.

The evening included a presentation of the project’s outcomes, followed by a lively discussion and networking session over drinks and snacks. Participants exchanged insights on audience engagement, inclusivity, and sustainability in the cultural heritage sector — key themes at the heart of AHEAD’s mission.

As the project comes to a close, the Athens event underscored AHEAD’s legacy in empowering cultural professionals to design experiences that connect communities to their heritage in meaningful ways.

HERITΛGE extends heartfelt thanks to all who attended and contributed to this event — and to the AHEAD consortium partners for their inspiring collaboration throughout the project.

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