The workshop on “Successful Fundraising for Heritage Managers: Strategies and Best Practices” took place from 05 to 07 February 2021.  

15 heritage managers from Africa (Rwanda, Gambia, Ethiopia, Uganda), Asia (Iraq) and Europe (Spain, Greece, Germany) have been trained on fundraising strategies and skills needed to start-up and build an organization’s contributed revenue with the aim of increasing its impact in the world. Participants learned best practices and applied them to create the case for support and letter of inquiry for their own organization or project. Workshop sessions combined live and asynchronous lectures, case studies, class discussions and interactive exercises to develop and apply strategies in fundraising.

The workshop was conducted by Linda C. Hartley, principal of H2GROWTH STRATEGIES LLC, former CEO of The Maritime Aquarium at Norwalk, CT, USA. Hartley co-authored the book, Big Impact: Insights & Stories from America’s Non-Profit Leaders and holds an M.B.A. in Management from the Stern School of Business at New York University and Jennifer E. Herring, special advisor of H2GROWTH STRATEGIES LLC, holds an M.A. in Liberal Studies from SUNY Stony Brook and a certificate in Strategic Perspectives in Nonprofit Management from Harvard Business School.

Bonnie Burnham, President of Cultural Heritage Finance Alliance honoured us with her presence as keynote speaker. She shared with the participants her long career on heritage preservation and finance management. 

Bonnie Burnham is President and Founder of the Cultural Heritage Finance Alliance and President Emerita of World Monuments Fund (WMF). She led WMF’s international historic preservation work from 1985, when she joined the organization as Executive Director, through her retirement in November 2015. In 2019, together with a group of colleagues, she founded the Cultural Heritage Finance Alliance, a financing tool for heritage preservation in the context of sustainable development. Ms Burnham holds degrees in the history of art from the University of Florida and the Université de Paris-Sorbonne. She has been honored as a Chevalier of the French Order of Arts and Letters, is a Distinguished Alumna of the College of Fine Arts of the University of Florida, and is the first recipient of its Beinecke-Reeves Distinguished Achievement Award in Historic Preservation. She received the Founders Award for Civic Leadership from Partners for Livable Communities in 2013 and the Pillars of New York award of the Preservation League of New York State in 2016. She serves on the Board of Trustees of the New York Studio School, the National Advisory Committee of the Olana Partnership, the International Council of the Preservation Society of Newport County, and the Board of Advocates of the Preservation Program at the University of Florida.