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Philanthropy, love of man – the HMO Fundraising workshop

Philanthropy is a word that dates back to the ancient Greeks and there is no better place to learn the true meaning and actions of the word than in Greece itself. The three-day workshop provided by the University of Kent’s Philanthropic centre took place last February in Elefsina, just a few kilometres from Athens. It was lead by Dr Triona Fitton, Dr Eddy Hogg and Dr John McLoughlin of the University of Kent, experts in the field of social policy, social research and sociology.
Philanthropy is part of the third sector, with more importance in some places than others. However, giving needs to be recognised as more than parting ways with money, but as a large system that encompasses and embraces all of humankind. A sector that brings people together, whether that be through volunteering, giving or asking. The fundraising workshop explained how this could be possible.
We learnt what we mean when we say philanthropy, why people and companies give, the core elements of fundraising, the different types of fundraisers and fundraising, and above all, how to make “the ask” and how to approach potential givers.
However, not all the workshop was lecture-based. We did post-it exercises on whether we personally give and why, and we participated in the debate of why heritage is a priority for fundraisers. On the last day of the workshop we were split into teams and were to pitch our own ways to fundraise for the HMO (the Heritage Management Organization) summer school programmes in Greece. All of which were great ideas and given the right amount of time can be implemented correctly.
Participation in this workshop did not go without merit. At the very end we were examined through the Institute of Fundraising online exam… and we all passed!
The workshop explained why fundraising is a well worth while thing to pursue, especially in the heritage sector, when heritage relies on the ‘love of man’ to be sustained. After three days of hard work and learning, the workshop had trained and gained 22 members of the Institute of Fundraising, all raring and ready to help many worthy causes.

Elizabeth Elizabeth Kearsey – BA in Classical Civilisation (University of Nottingham) now a student of the MA in Heritage Management. Lifetime student (so far). I am new to the work field of heritage, having previously worked with people with learning disabilities.

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